What is Optimal Happiness? Plan, Mission, and Purpose

“The problem is that of optimization,” states Roman Russo, author of Optimal Happiness: The Fastest & Surest Way To Reach Your Happiest Potential. Most people will tell you how to be less unhappy or more happy, but no one is speaking about how to be the happiest we can be. And this is the difference that makes all the difference. By not looking at our happiest potential, we fall short of achieving it. After all, we all have hundreds of ideas on how to be happier or less sad, but most people still feel like they are not living their best lives. As such, Optimal Happiness explores the question of how to be the happiest we can be, regardless of who we are, where we are from, and what our life circumstances are. It proposes a complete formula for happiness and explains how to optimize the formula so we can be happy today and forever, breaking down what it really takes to become one of the happiest people alive (spoiler: it isn’t what most people think it is).