Return-on-Happiness (ROH): Happiness Maximization Formula

Return-on-Happiness (ROH) is a formula, which measures how much happiness we derive from any given specific activity. It is a metric underneath all my happiness teachings

We optimize Return-on-Happiness by measuring how much happiness we receive from any given activity. Then, we choose the activity (or activities) with the highest ROH choosing to focus on them. 

The idea is that by living our life according to Return-on-Happiness optimization, we will live our best and happiest lives ever! And what else would we really want?


Return-on-Happiness Explained

Return-on-Happiness (ROH) =
Happiness we derive from an activity / 100

Happiness we derive from an activity > is measured on a 100 point scale, 100 being the happiest we can be in any given moment and 0 being the unhappiest we can be from any given activity. 

I also recognize that sometimes “how to be happy” is a hard question to answer. For example, drugs will make us happy in the short-term, but unhappy in the long-term. With this in mind, I would also recommend looking at the definition of happiness for a better understanding of what happiness actually means, so it’s easier to assign a value to any given activity. 

Please also see our courses for the full formula for Return-on-Happiness (ROH) optimization!  

Roman Russo

Roman Russo

Roman Russo is the visionary founder, senior happiness coach, and Chief Happiness Officer of Optimal Happiness. He has written the revolutionary Optimal Happiness: The Fastest and Surest Way to Reach Your Happiest Potential, a must-read book about achieving our happiest potential. After researching this field for over eight years, Roman is confident that anyone can become happy and invites us to undertake this transformation. Are you ready to start living the life you always meant to live?

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No more excuses. Here is your ultimate formula for happiness today and forever. Discover it today in our book: Optimal Happiness: The Fastest & Surest Way To Reach Your Happiest Potential ( 

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